![]() Most carriers have offered free messaging and voice calling bundles for years now. Data charges are crazy high, which is why WhatsApp can come in and instantly be successful. In markets like Europe and Asia, that’s a huge value proposition. Remember: the core of WhatsApp is free text messages. WhatsApp isn’t meteorically successful in the US quite yet. The good news? This large user base is on the brink of taking over your world. Some countries practically rely on WhatsApp, while others are slower to adopt. Images, text, videos, voice messages.the possibilities are endless.īut you need to know who is on the other end of that app. As a marketer, WhatsApp gives you so many ways to communicate to an audience. The market share for Facebook Messenger and WhatsApp combined accounts for 79% of the entire messaging market. It’s actually starting to overtake Skype for voice call market share.Īnd think about this. ![]() Just this month they passed the 100 million voice calls per day mark. And you can even do voice calls with WhatsApp.
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